Time has changed, and so does the needs. Running a nonprofit organization is not just about having a desire to bring change in society by serving disadvantaged beings and raising funds. It has become more than just a cause. It doesn’t matter if you run a social or animal welfare organization or an educational organization; how you maintain your nonprofit’s unique brand makes a real difference. A distinguished brand identity helps you gain recognition for your work; thereby, you can acquire credibility with your brand.
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Mario Sousa
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